At Lake Lure the attitude is laid back and friendly. So this update, sent to potential customers who have requested information, is full of folksy charm in addition to providing facts about the area. The recipient is able to feel like they are right there on the lake, plus they are given links to even more detail on the web site.
The new Burke-designed website for CGI Benefits was only part of the web strategy for this client. Directing potential customers to the site through attractive, informative e-newsletters rounded out the plan with a cohesive, professional look.
Communication with Realtors® is key to launching a successful community, especially if you’re a new homebuilding in an established market like Charlotte. Using a creative look developed for the promotional materials for Chastain, this invitation provides essential information and gives busy agents a way to respond quickly and easily.
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