CHARLOTTE, NC –Burke Communications, a full-service Charlotte advertising agency, recently launched its new brand and obtained its trademark for the company logo.  By registering for a trademark, companies protect their ownership and exclusive rights to use that mark nationwide.

“We’ve recently celebrated 20 years in business and were in the process of unveiling our new branding when we received our trademark. We’ve also assisted numerous clients in obtaining trademarks for their companies and brands,” says Jack Burke, CEO of Burke Communications. The trademark application process can take 18 months to two years to file. In corporate branding, brand maintenance and preservation is one of the important measures you can take to protect your mark.

Not only is Burke celebrating its 20th anniversary and rebranding, but client Pionear Recruiting has also rebranded in celebration of their 10th anniversary. Headquartered in the heart of uptown Charlotte, Pionear Recruiting’s growth spans the entire country from New York to Phoenix. They were launched as an alternative to recruiting and placement firms that focus more on filling positions than finding solutions. In celebration of their 10-year anniversary, Burke designed a new Pionear Recruiting’s logo and assisted in the trademark of their brand.

Burke Communications is a full-service advertising agency experienced in branding and Internet marketing. Since 1991, Burke Communications has developed and implemented integrated communication solutions for regional, national and global businesses with advertising, design, video and Internet projects. In 2011, the Charlotte Business Journal ranked Burke as one of the Best Places to Work, Charlotte's 5th largest Web design firm and as the 15th largest advertising and marketing agency. Burke was named No. 1 on The Mecklenburg Times' list of the 10 fastest-growing Web design agencies in Mecklenburg County, N.C